WhatsApp template examples
This article presents a selection of WhatsApp messaging templates in English and Dutch, tailored for businesses to enhance their communication on the platform. Covering various scenarios, these templates are valuable tools for effective and professional messaging.
Appointment templates
Appointment invite templates
Appointment invite templates are templates that are used to activate a contact to book an appointment. These appointments contain a call to action button which the contact can click to select a date and time and with that book the appointment.
| TEMPLATE DETAILS | |
|---|---|
| Where to use? | Appointment |
| Use for | Contacts/ CiW |
| Category | Marketing |
| Header | Yes, text |
| Body | Yes |
| Footer | No |
| Buttons | Yes, 1 (call to action - Schedulelink) |
ENGLISH EXAMPLE TEMPLATE
Template header (text):
Book an appointment!
Template body:
Hi {{1}}, great to hear you're about to book an appointment.
Click on the button below to select a date and time which suits your calendar. I will contact you by phone.
Best regards, {{2}} (recruiter at [YOUR COMPANY])
Buttons:
- Book an appointment!
DUTCH EXAMPLE TEMPLATE
Template header (text):
Een afspraak inplannen!
Template body:
Hoi {{1}}, goed dat je een afspraak gaat inplannen.
Klik op de knop hieronder om zelf een datum en een tijd te kiezen waarop het jou uitkomt. Ik neem dan telefonisch contact met je op.
Tot snel, {{2}} (recruiter bij [YOUR COMPANY])
Buttons:
- Plan een afspraak!
Appointment confirmation templates
Appointment confirmation templates are sent to contacts after an appointment has been scheduled.
| TEMPLATE DETAILS | |
|---|---|
| Where to use? | Appointment |
| Use for | Contacts/ CiW |
| Category | Marketing |
| Header | Yes, text |
| Body | Yes |
| Footer | Yes |
| Buttons | Yes, 1 (call to action - Reschedulelink) |
ENGLISH EXAMPLE TEMPLATE
Template header:
You have booked your appointment!
Template body:
Hi {{1}}, your appointment is scheduled for {{2}}.
I will contact you by phone. You will also receive an email to confirm your appointment. In this email, you will find links to easily add this appointment to your calendar.
Of course, I will also send you a reminder message closer to the date of your appointment.
Template footer:
Made a mistake or prefer a different time?
Template button:
- Change my appointment
DUTCH EXAMPLE TEMPLATE
Template header:
Je afspraak staat gepland!
Template body:
Hoi {{1}}, je afspraak staat gepland op {{2}} uur.
Ik neem telefonisch contact met je op. Je ontvangt ook een e-mail ter bevestiging van je afspraak. In deze mail vind je ook linkjes om deze afspraak eenvoudig aan je agenda toe te voegen.
Uiteraard stuur ik je t.z.t. ook nog een een appje ter herinnering aan je afspraak.
Template footer:
Foutje gemaakt of toch liever een ander moment?
Template button:
- Wijzig mijn afspraak
Appointment reminder templates
Appointment reminder templates can be used to remind a contact about their upcoming appointment via WhatsApp.
| TEMPLATE DETAILS | |
|---|---|
| Where to use? | Appointment |
| Use for | Contacts/ CiW |
| Category | Marketing |
| Header | Yes, text |
| Body | Yes |
| Footer | Yes |
| Buttons | Yes, 1 (call to action - Reschedulelink) |
ENGLISH EXAMPLE TEMPLATE
Template header:
Reminder: Your appointment!
Template body:
Hello {{1}}, we have a phone appointment on {{2}}. You don't have to do anything. I will contact you by phone.
Template footer:
Has something come up? Change your appointment by clicking the button below
Template button:
- Change appointment
DUTCH EXAMPLE TEMPLATE
Template header:
Herinnering: Je afspraak!
Template body:
Hoi {{1}}, op {{2}} uur hebben we een belafspraak. Je hoeft niks te doen. Ik neem telefonische contact met jou op.
Template footer:
Is er iets tussengekomen? Wijzig hieronder je afspraak!
Template button:
- Wijzig mijn afspraak
Appointment rescheduled templates
Appointment rescheduled templates are basically confirmation templates that reconfirm a booked appointment after the contact of the Jobrock user (recruiter) decides to reschedule the appointment to a new date and or time. The content of this template is in general very similar to the confirmation template.
| TEMPLATE DETAILS | |
|---|---|
| Where to use? | Appointments |
| Use for | Contacts / CiW |
| Category | Marketing |
| Header | Yes, text |
| Body | Yes |
| Footer | Yes |
| Buttons | Yes, 1 (call to action - RescheduleLink) |
ENGLISH EXAMPLE TEMPLATE
Template header:
Your appointment has been changed
Template body:
Hi {{1}}, your appointment has been changed and is scheduled for {{2}}.
I will contact you by phone. You will also receive an email confirming your rescheduled appointment. In this email, you will find links to easily add this appointment to your calendar.
Of course, I will also send you a text message as a reminder for your appointment in due time.
Template footer:
Made a mistake or would you prefer a different time?
Template button:
- Change appointment
DUTCH EXAMPLE TEMPLATE
Template header:
Je afspraak is gewijzigd!
Template body:
Hoi {{1}}, je afspraak is gewijzigd en staat gepland op {{2}} uur.
Ik neem telefonisch contact met je op. Je ontvangt ook een e-mail ter bevestiging van je gewijzigde afspraak. In deze mail vind je ook linkjes om deze afspraak eenvoudig aan je agenda toe te voegen.
Uiteraard stuur ik je t.z.t. ook nog een appje ter herinnering aan je afspraak.
Template footer:
Foutje gemaakt of toch liever een ander moment?
Template button:
- Wijzig mijn afspraak
Appointment cancellation templates
Appointment cancellation templates are also confirmation templates which in this case confirm the successful cancellation of an appointment. This template will be triggered as soon as a Jobrock user (recruiter) or the contact cancels the appointment.
| TEMPLATE DETAILS | |
|---|---|
| Where to use? | Appointment |
| Use for | Contacts / CiW |
| Category | Marketing |
| Header | Yes, text |
| Body | Yes |
| Footer | No |
| Buttons | No |
ENGLISH EXAMPLE TEMPLATE
Template header:
Your appointment has been cancelled.
Template body:
Hi {{1}}, you have just canceled your appointment.
If you are looking for a great job in the future, I would be happy to assist you again.
Good luck, {{2}}.
DUTCH EXAMPLE TEMPLATE
Template header:
Je afspraak is geannuleerd!
Template body:
Hoi {{1}}, je hebt zojuist je afspraak geannuleerd.
Mocht je in de toekomst nog op zoek zijn naar een leuke baan, dan help ik je graag weer.
Succes, {{2}}
Automation templates
Automation invite templates
Automation invite templates are templates that are used to activate a contact to start a webflow automation. These templates contain a call to action button which the contact can click to process the webflow automation.
| TEMPLATE DETAILS | |
|---|---|
| Where to use? | Automation |
| Use for | Contacts / CiW |
| Category | Marketing |
| Header | No |
| Body | Yes |
| Footer | No |
| Buttons | No |
ENGLISH EXAMPLE TEMPLATE
Template body:
Hello {{1}}, thank you for your application for the vacancy {{2}}. I would like to ask you a few more questions to get to know a little more about you. Click on this link to answer the questions: {{3}}.
Regards,
{{4}}, recruiter at [YOUR COMPANY NAME]
DUTCH EXAMPLE TEMPLATE
Template body:
Hallo {{1}}, bedankt voor je sollicitatie op de vacature {{2}}. Ik zou je graag nog een paar vragen stellen om alvast wat meer over jou te weten te komen. Klik op deze link om de vragen te beantwoorden: {{3}}.
Groeten,
{{4}}, recruiter bij [YOUR COMPANY NAME]
Automation reminder templates
Automation reminder templates are templates that are sent to contacts who have not yet clicked on the call to action button in the invite template. These templates contain the call to action button which the contact can click to process the webflow automation.
| TEMPLATE DETAILS | |
|---|---|
| Where to use? | Automation |
| Use for | Contacts / CiW |
| Category | Marketing |
| Header | Yes, text |
| Body | Yes |
| Footer | No |
| Buttons | No |
ENGLISH EXAMPLE TEMPLATE
Template header:
Reminder: Complete your application
Template body:
Hi {{1}}, we have not yet received a response to our previous invitation to fill out a short questionnaire. This questionnaire is an important part of your application for the position {{2}}. Your answers will help us understand more about your skills and experience. Please click on this link {{3}} to fill out the questionnaire as soon as possible. Thank you very much for your cooperation!
DUTCH EXAMPLE TEMPLATE
Template header:
Herinnering: Voltooi je sollicitatie
Template body:
Hoi {{1}}, we hebben nog geen reactie ontvangen op onze eerdere uitnodiging voor het invullen van een korte vragenlijst. Deze vragenlijst is een belangrijk onderdeel van je sollicitatie voor de vacature {{2}}. Jouw antwoorden helpen ons meer te begrijpen over jouw vaardigheden en ervaring. Klik alstublieft op deze link {{3}} om de vragenlijst zo snel mogelijk in te vullen. Hartelijk dank voor je medewerking!
Salesforce chat widget templates
Re-open conversation after the weekend
The situation can happen that as a recruiter you send a WhatsApp template message to a contact on Friday afternoon. The contact replies after working hours or the day after on the weekend. This means that on Monday the conversation is closed again and needs to be re-opened via a template.
| TEMPLATE DETAILS | |
|---|---|
| Where to use? | Salesforce chat widget |
| Use for | Contacts/ CiW |
| Category | Marketing |
| Header | Yes, text |
| Body | Yes |
| Footer | No |
| Buttons | No |
ENGLISH EXAMPLE TEMPLATE
Template header (text):
Too bad, the weekend is already over!
Template body:
Hi {{1}}, I hope you had a great weekend. Would you mind if we continued our conversation?
Best regards,
{{2}}, recruiter at [YOUR COMPANY NAME]
DUTCH EXAMPLE TEMPLATE
Template header (text):
Jammer, het weekend zit er alweer op!
Template body:
Hoi {{1}}, hopelijk heb je een goed weekend gehad. Vind je het goed om ons gesprek voort te zetten?
Groeten,
{{2}}, recruiter bij [YOUR COMPANY NAME]
Re-opening conversation after 24 hours
As a recruiter, you were not able to answer a message from a contact within 24 hours. In this case, you need a template to re-open the conversation. A WhatsApp message Appointment invite template is a template that is used to activate a contact to book an appointment. These appointments contain a call to action button which the contact can click to select a date and time and with that book the appointment.
| TEMPLATE DETAILS | |
|---|---|
| Where to use? | Salesforce chat widget |
| Use for | Contacts/ CiW |
| Category | Marketing |
| Header | No |
| Body | Yes |
| Footer | No |
| Buttons | No |
ENGLISH EXAMPLE TEMPLATE
Template header (text):
Too bad, the weekend is already over!
Template body:
Hi {{1}}, you haven't received a reply from us yet, sorry about that! Would you mind if we continued our conversation?
Best regards,
{{2}}, recruiter at [YOUR COMPANY NAME]
DUTCH EXAMPLE TEMPLATE
Template header (text):
Jammer, het weekend zit er alweer op!
Template body:
Hoi {{1}}, je hebt nog geen reactie van ons ontvangen, excuses daarvoor! Graag ga ik verder met je in gesprek. Vind je dat goed?
Groeten,
{{2}}, recruiter bij [YOUR COMPANY NAME]
Renew consent
A contact's consent date is about to expire. There's an automated process in place that checks when the consent dates of contacts are about to expire, which will trigger a WhatsApp message which asks the contact whether they want to renew their consent.
| TEMPLATE DETAILS | |
|---|---|
| Where to use? | Salesforce chat widget |
| Use for | Contacts |
| Category | Marketing |
| Header | No |
| Body | Yes |
| Footer | No |
| Buttons | Yes, 2 |
ENGLISH EXAMPLE TEMPLATE
Template body:
Hi {{1}}, it's {{2}} from [YOUR COMPANY] here!
We have been in touch with you before and so you're in our database.
Do you mind if we keep contacting you about jobs that match your profile in the future? We would like to receive your consent to keep your details in our database.
Buttons:
- That's ok!
- No, rather not
DUTCH EXAMPLE TEMPLATE
Template body:
Hoi {{1}}, {{2}} hier van [YOUR COMPANY]!
We hebben in het verleden contact met jou gehad. Je staat dus bij ons in de database.
Vind je het goed dat wij je in de toekomst nog mogen benaderen voor vacatures die aansluiten op jouw profiel?
Dan ontvangen wij graag jouw consent om je voorlopig in onze databse te houden.
Buttons:
- Dat is prima!
- Nee, liever niet
WhatsApp chatbot templates
Application process feedback
As a recruiter, you want to know how you did and how a contact experienced the application process. You created a quick chatbot automation in which you want to ask some questions after a contact is hired about how the contact experienced the application process.
| TEMPLATE DETAILS | |
|---|---|
| Where to use? | WhatsApp chatbot |
| Use for | CiW |
| Category | Marketing |
| Header | Yes, text |
| Body | Yes |
| Footer | No |
| Buttons | Yes, 2 (quick reply) |
ENGLISH EXAMPLE TEMPLATE
Template header (text):
We would love to hear your opinion!
Template body:
Hi {{1}}, recently you applied with us and we had contact regarding your application. I'm curious how you experienced our contact. Can I ask you a few short questions? Your opinion matters!
Buttons:
- Yes, no problem
- No, rather not
DUTCH EXAMPLE TEMPLATE
Template header (text):
We zijn benieuwd naar jouw mening!
Template body:
Hoi {{1}}, onlangs heb je bij ons gesolliciteerd en hebben we contact gehad rondom jouw sollicitatie.
Ik ben benieuwd hoe jij ons contact ervaren hebt. Vind je het goed als ik je een paar korte vragen hierover stel? Jouw mening helpt ons!
Buttons:
- Ja, geen probleem
- Nee, liever niet
Job proposal
As a recruiter, you see a match between a new job and a contact in the database. You want to propose this job to this contact via WhatsApp and find out whether the contact is interested. The goal of this template is to see whether the contact is available for a job and whether the contact is interested. After this template, you as a recruiter explain more about the vacancy.
| TEMPLATE DETAILS | |
|---|---|
| Where to use? | WhatsApp chatbot |
| Use for | CiW |
| Category | Marketing |
| Header | Yes, text |
| Body | Yes |
| Footer | No |
| Buttons | Yes, 2 (quick reply) |
ENGLISH EXAMPLE TEMPLATE
Template header (text):
Is this an interesting job for you?
Template body:
Hi {{1}}, we have a new job which might be of interest to you.
We're looking for a {{2}} in {{3}}.
What do you think?
Buttons:
- Tell me more!
- Not interested
DUTCH EXAMPLE TEMPLATE
Template header (text):
Is dit een interessante vacature voor jou?
Template body:
Hoi {{1}}, we hebben een nieuwe vacature die mogelijk interessant is voor jou.
We zoeken iemand voor de functie van {{2}} in {{3}}.
Lijkt je dit wat?
Buttons:
- Ik wil meer weten
- Geen interesse
TIP: Try using a video instead of a textual header for this template. A recruiter introducing and speaking directly to the contact is personal and makes more impact!